We are an electric performance brand, determined to improve the society we live in. Our focus is on uncompromised design and technology. Passion and emotion drive us, electricity and innovation drive our cars. Our products are excellent, efficient, and entertaining. We don’t believe in shortcuts; we innovate constantly, and we are relentless in our pursuit of the best. We need people who share our vision.

Let us describe the challenge we offer

The Polestar Media & Retail Marketing manager will be the primary point of contact for marketing activities relating to media, retail marketing and brand partnership in Korea market. We are seeking a creative, innovative, experienced, and hands-on professional to lead and drive Polestar Korea’s marketing strategy. You will also collaborate with Global HQ to ensure brand consistency across the country and execute new initiatives and programs in alignment with our global marketing strategy. You’ll be responsible for successful product launches and strengthening consumer awareness and consideration of Polestar, directly impacting sales.

What you'll do

Media activation (Campaigns)

• Lead, develop and execute communications across all paid media channels.
• Maintain a performance measurement framework across marketing platforms for continuous improvement
• Develop specific brand and tactical campaigns to generate and maintain high levels of consumer interest ultimately driving consumer conversions.
• Be hands-on with media including digital activation

Retail Marketing

• Develop and execute on-offline retail marketing campaigns to enhance brand visibility and drive customer engagement.
• Build and maintain relationships with retail partners to align on joint marketing efforts and achieve sales objectives.
• Coordinate in-store marketing initiatives, such as product launches, seasonal promotions, and experiential events.

Brand Partnership (Co-Marketing)

• Build and nurture strategic partnerships to drive mutual growth, brand alignment, and long-term collaboration.
• Identify and develop new business opportunities with partners, ensuring alignment with organizational goals and market trends.

Who you are

• 6+ years of experience in marketing including ATL and retail marketing experience

• Experience working in a multi-market, global organization.
• Must be passionate and enthusiastic about sustainability and electric vehicles.
• Extensive knowledge of media campaign in traditional, digital, and social landscapes.
• Strong quantitative and quantitative analytical skills.
• Strong capability to foster collaboration across departments
• Fluent in English

In this role you will be based in our Seoul office and report directly to and work closely together with the Head of Marketing & Communication in Polestar Korea. Our in-house talents and teams in the Swedish headquarters will be important sparring partners for you and of course, you will be interacting closely with our agency network.

At Polestar, you will be part of a cross-functional and international team, with English as a natural language for written and spoken communication. Since Polestar’s in a scale-up phase you thrive by working in a fast-paced environment.

People at Polestar

We know that a change is needed. We also know that each one of us can help bring about that change. Our commitment to becoming climate-neutral by 2040 is just as important to us as being inclusive, diverse, and innovative. Together, we are creating, collaborating and experimenting to usher in a new era of sustainable mobility.

We are an electric performance brand, determined to improve the society we live in.

Is this you? If you are interested in joining the Polestar crew, don't wait with submitting your application. We apply a continuous selection process and the job post will be open until the position is filled.

Are you ready for the journey? Which is electric by the way...